BEST PRACTICES LIBRARY

BEST PRACTICES LIBRARY

Welcome to our growing database of exclusive member content from some of the leading companies in the Card-Linking industry.

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Wandrille Lefebvre – Head of Traffic, Media & Business Development
Forecast for Europe
June 30, 2020
via Zoom
Alan Gu, Founder and CEO
Turbocharging O2O Commerce With AI: The China Edition
September 5, 2018
Shanghai, China
Michael Cramer, CEO
Best Practices In On-line/Off-Line Customer Acquisition With Card-linking
October 28, 2015
Jonathan Silver, CEO
Creating Breakout Value For Retailers: Driving Participation In Card-linked Offers Programs
March 7, 2017
Dallas, TX
Jonathan Silver, CEO
Digital Marketing Intelligence that Works
March 12, 2019
San Francisco, CA
Jonathan Silver, CEO
Consumer Spending Data: Rocket Fuel for the IOCT
October 13, 2016
Jonathan Silver, CEO
Lunch Keynote – Using Data for Competitive Advantage: Lessons from World Class Retailers & Beyond
September 22, 2015
Souheil Badran, President
From Online To Offline: New Ways AI and Data are Driving Commerce
September 12, 2017
Chicago, IL
Takuya Inokawa, General Manager, Amazon Pay Division, Amazon Japan G.K.
Keynote – “Driving the World of Connected Commerce”
December 4, 2018
Tokyo, Japan
David Krystal – CEO
Card Linked Marketing: The Influence And Relevancy Of Our Data
April 9, 2018
San Diego, CA
Steve VanFleet – President, Augeo Card Linking
Card Linked Loyalty (CLL) – Practical Applications
April 26, 2017
Redwood City, CA
David Krystal – CEO
Embracing The Long Tail of Card-Linked “Loyalty”
March 7, 2017
DALLAS, TX
David Krystal – CEO | Brandon Dols – Head of Business Development
Using Data to Drive Engagement
October 23, 2019
Washington, DC
Alfred Hamilton, SVP Bank Amerideals
Keynote – Bank Amerideals Win/Win: Matching Consumers And Their Favorite Merchants With Card-linking
September 22, 2015
Matthew Goldman, CEO, Wallaby Financial Division
Card-linking At The Next Level – Wallet-Linking
April 26, 2016
Matthew Goldman, CEO, Wallaby Financial Division
Keynote – From Spam To Curated Personalization: How Card-linking Data Is Changing Offers To Consumers
September 22, 2015
Steve Van Fleet, President, Augeo Card Linking
The Network Effect: Card-linking as Multi-Channel Engagement Tool
April 26, 2016
Silvio Tavares, President and CEO
Welcome Address
June 30, 2020
via Zoom
Silvio Tavares, President and CEO
Welcome Address
December 3, 2019
London, UK
Silvio Tavares, President and CEO
Welcome Address
October 16, 2018
Seattle, WA
Silvio Tavares, President and CEO
Welcome Address
September 5, 2018
Shanghai, China
Silvio Tavares, President and CEO
Welcome Address
May 14, 2019
Paris, France
Jonathan Silver – CEO, Affinity Solutions | Stephen Dessner – President/Managing Director, Payce | Mark Weadick – Managing Director, SL Capital Strategies
Using the IOCT and Card-Linking to Drive Merchant Preference and Millennial Affinity
April 26, 2017
Redwood City, CA
Daniel Poswolsky – Head of Value Added Services, Verifone | Cassie Boutelle – VP Loyalty Products, FIS
Reinventing the Consumer Shopping and Rewards Redemption Experience
March 7, 2017
Dallas, TX
Silvio Tavares, President and CEO
Welcome Address
October 23, 2019
Washington, DC
Silvio Tavares, President and CEO
Closing Thoughts
October 23, 2019
Washington, DC
Ryota Chiba – Corporate Officer, General Manager of Communication & Information Center Information Innovation Operations, DNP | Cassie Boutelle – VP Loyalty Products, Global Retail Payments, FIS
Practical Implementations of Card-Linking
February 7, 2017
Tokyo, Japan
Campbell Shaw Head of Banking Relationships, Cardlytics
Driving Customer Loyalty: The Power of Purchase Intelligence
May 14, 2019
Paris, France
Campbell Shaw, Head of Banking Relationships
Retail Case Studies In European Online-To-Offline Commerce
March 20, 2018
London, UK
Fred Fuller, Vice President
CLM, Disrupting The Big Data Scene
May 18, 2016
Dani Cushion, Chief Marketing Officer
Getting (Purchase) Intelligent About Loyalty
April 26, 2016
John Brown, President, US Operations
Best Practice Insights From The Largest Retailers
February 9, 2016
San Francisco, CA
John Brown, President, US Operations
Keynote – Card-Linked Marketing The Cardlytics Way: Key Lessons Learned
September 22, 2015
Jill Dougan Managing Director
The Future of Card-Linking and Loyalty
June 11, 2015
Mark Roper – Market Development Director
CLO: The Silver Bullet That Drives Brand Engagement for Banks, Merchants, and Travel
June 30, 2020
via Zoom
Colin Evans Founder and Chairman
The Power of Global Networks
December 3, 2019
London, UK
Mark Jackson, Head of Financial Services
Card-linking With Item Level Offers
September 12, 2017
Chicago, IL
Colin Evans Founder and Chairman
Creating the Perfect Customer Journey in the Golden Age of Innovation
September 12, 2017
Chicago, IL
Kelly Mendenhall, Vice President, Product Management
Using Payments To Set Yourself Apart
September 12, 2017
Chicago, IL
Michael Vivio, President
Card–Linking In The Marketing Mix Multi-Channel Marketing
April 28, 2015
Dan Novaes, Chief Executive Officer
Crytpo and Card-linking New Innovations
October 23, 2019
Washington, DC
Yasuhito Kaizuka, Marketing Director and Yuichi Kodaka, Marketing Planner
Keynote – “People-Driven Marketing”
December 4, 2018
Tokyo, Japan
Amy Parsons, Head of Global Commerce – Discover
The New Age Of AI In Commerce
September 12, 2017
Chicago, IL
Arvind Ronta, Global Head of Emerging Products
Big Data & Attribution: The Essentials Of Digital Commerce
February 9, 2016
San Francisco, CA
Andrew Rush, International Payment Strategy Director
Streamlining Loyalty with Payments at the Point of Sale using D-PAS Connect
December 3, 2019
London, UK
Yuji Nakane, General Manager of Settlement Linked Marketing Promotion Department – Digital Marketing Division Information Innovation Operations
CLO Data Matching Work Group
December 4, 2018
Tokyo, Japan
Souheil Badran, President & CEO
Keynote: Triple Win: European Card-linking For Banks, Merchants And Consumers
July 26, 2016
London, UK
Souheil Badran, President & CEO
Card-Linked Offers: Driving value for Banks, Advertisers, and Consumers!
April 19, 2016
Seoul, South Korea
Souheil Badran, President & CEO
Triangle Offense: Driving Value Through Banks, Advertisers, And Consumers
February 9, 2016
San Francisco, CA
Brian Booth – Founder & CEO, Enroll & Pay
Linking Local And Data Driven Commerce
April 9, 2018
San Diego, CA
Jon Carder, Co-Founder and CEO
3 Keys To The Next Level
October 16, 2018
Seattle, WA
Jon Carder – CEO & Byron Cook – COO
Card Linked Marketing: The Influence And Relevancy Of Our Data
April 9, 2018
San Diego, CA
Jon Carder – CEO
Card-linked Offers Are Hitting A Tipping Point
March 7, 2017
Dallas, TX
Jon Carder – CEO
Empyr And Yelp – Digital Ad Scale For Offline To Online
February 7, 2017
Tokyo, Japan
Jon Carder – CEO
Data And The Internet Of Commerce Things
October 13, 2016
San Francisco, CA
Christoph Press, Founder
European Digital And Mobile Commerce Forum
June 28, 2017
Zurich, Switzerland
Brandon Logsdon, President
CardLinx West Forum: Artificial Intelligence And Digital Advertising
October 16, 2018
Seattle, WA
Brandon Logsdon, President
Using Card-linking To Drive Merchant Loyalty
March 7, 2017
Dallas, TX
Brandon Logsdon, President
New Digital Reward & Loyalty Currencies
February 9, 2016
San Francisco, CA
Brandon Logsdon, President
Using Card-linking To Drive Retailer Loyalty
October 28, 2015
Brandon Logsdon, President
Card-linking The New Digital Age Of Loyalty
April 28, 2015
Mary Ku, Director of Product Management
The New Age Of Digital Commerce: Facebook Perspectives
February 9, 2016
San Francisco, CA
P. J. Linarducci, Head of Payments and Commerce, Facebook
Mobile – The Future Of Advertising And Payments
February 24, 2015
San Francisco, CA
Dev Subrata, CEO and Founder
Using APIs To Innovate New Digital Consumer Finance Experiences
December 3, 2019
London, UK
Kyle Lulofs, MBA
Using Payments Data to Drive Consumer Loyalty and Digital Engagement
December 3, 2019
London, UK
Dev Subrata, CEO and Founder
Keynote
December 4, 2018
Tokyo, Japan
Dev Subrata, CEO and Founder
Financial Data As A Catalyst For A New Wave Of Innovation
March 20, 2018
London, UK
Dale McCrory – SVP, Advanced Solutions & Innovation
How Data-driven Commerce Comes Together In The Ecosystem Of One
April 9, 2018
San Diego, CA
Dale McCrory – SVP, Advanced Solutions & Innovation
Innovation in Digital Commerce and the Internet of Commerce Things
June 16, 2016
London, UK
Mladen Vladic – General Manager, Loyalty Business
Highlights In Big Data Analysis For Online-to-offline Commerce
April 9, 2018
San Diego, CA
Cassie Boutelle – Head of Loyalty Products, FIS
Car-enabled Offers At The Gas Pump
October 13, 2016
Cassie Boutelle – Head of Loyalty Products, FIS
The Power Of Data – Fueling Success For Retailers And Issuers
April 26, 2016
Mladen Vladic – General Manager of Loyalty, FIS | Connie Davis – Senior Vice President, FIS
Payment Companies as Data Platforms - The Next Big Opportunity in Fin-tech
October 23, 2019
Washington, DC
Mike DiLorenzo, Chief Marketing Officer
Rolling Our Own
October 16, 2018
Seattle, WA
Sarah McCrary, Chief Executive Officer
Data Stewardship - How Trust Drives Partnerships and Customer Engagement
October 16, 2018
Washington, DC
Victor Lang, COO, and Ray Wyand, CEO, Co-Founders
Launching Digital Marketing & CLO Platforms In Hong Kong
February 6, 2018
Tokyo, Japan
Chris Jensen, Founder and CEO, Givella and former Head of Payment Marketing, Whole Foods Market
Using Card-linking For Competitive Advantage
October 28, 2015
Ben Reid, Director, Strategic Partnerships
Opportunities & Challenges Of Open Consumer Programs In A Growing O2O Ecosystem
April 9, 2018
San Francisco, CA
Carolina Paradas-Mandato, Global Affiliate Marketing Manager
Cardlinking and Beyond
June 30, 2020
via Zoom
Carolina Paradas-Mandato, Global Affiliate Marketing Manager
Reinventing Luxury Retail: Using Card-linking To Acquire Affluent Customers and Drive Ecommerce
December 3, 2019
London, UK
Joey Lewis, Director Financial Partnerships Strategic Initiatives
Using Card-linked Programs To Drive Customer Acquisition And Loyalty
September 12, 2017
Chicago, IL
Mike Hintze, Partner, Hintze Law PLCC, Microsoft’s Former Chief Privacy Counsel
What’s Next? Consumer Data Regulation In The U.s.
October 16, 2018
Seattle, WA
Shankar Kalyana – IBM Fellow / VP, Global Business Services
The Perfect Storm: How Cloud Computing, Ai And Card-linking Create Digital Marketing Programs For One
April 9, 2018
San Diego, CA
Lu Dong, CEO
Keynote – Cross-border O2O and Smartphone Payment Gateway for Japan Inbound Market
December 4, 2018
Tokyo, Japan
Lu Dong, CEO
Building A Cross-border O2O and Smartphone Payment Platform Between China and Japan and More
September 5, 2018
Shanghai, China
Lu Dong, CEO
Innovation In Cross Border Offers For Outbound Chinese Travelers
February 6, 2018
Tokyo, Japan
Lu Dong, CEO
Cross-border O2O & Smartphone Payment Gateway
June 11, 2019
Tokyo, Japan
Dr. Venky Krishnaswamy CEO
Redesigning the Shopping ExperienceBridging the Chasm: Seamless Customer Experiences Across Digital and Human-Assisted Services
March 12, 2019
San Francisco, CA
Omar Rafii Co-Founder and CEO
Beyond AI as a Fad to AI as a Profit Driver for Banks
May 14, 2019
Paris, France
Tom Burgess, CEO
Case Studies Of Success: Basket And SKU Level Campaigns Drive Industry Results
May 18, 2016
Tom Burgess, CEO
Case Studies Of Success: Item Level Offers To Drive Engagement
April 26, 2016
Tom Burgess, CEO
Linkable Networks Case Studies
January 26, 2016
Tom Burgess, CEO
How The Industry Will Drive More Scale For Card-linking
April 28, 2015
Jennifer Terrell, Vice President, North America
Using Card-linking To Empower SMBs
April 26, 2016
Nick Macey, SVP, Head of Product
Keynote
April 19, 2016
Doug Miller, CRO
Keynote – Frictionless Future: The Digital Intersection of Local, Media, and Ecommerce
September 22, 2015
Nicolas Coppée – Co-Founder
Gamifying Loyalty & Offers
April 26, 2017
Redwood City, CA
Kirsty Rankin, SVP, Global Group Head, Loyalty Solutions
The New O2O Offers Landscape
March 12, 2019
San Francisco
Trisha Asgeirsson, Senior Vice President, North America Loyalty Solutions
The New O2O Offers Landscape
June 11, 2019
Tokyo, Japan
Matous Michnevic, VP, Merchant Loyalty & Partnerships, UK/EMEA
The New European Paradigm for Data and Commerce
March 20, 2018
London, UK
Kirsty Rankin, SVP, Global Group Head, Loyalty
Data Driven Commerce: Case Studies in Card-Linking Success
February 6, 2018
Tokyo, Japan
Kirsty Rankin, SVP, Global Group Head, Loyalty
The Future of The Internet of Commerce Things – The Connected Home
April 26, 2017
Redwood City, CA
Jonathan Anastasia – Senior Managing Counsel Digital Payments & Labs
Innovation as a 21st Century Lawyer
March 7, 2017
Dallas, TX
Charles de Gastines CEO – Co Founder
The Power of Data: How PSD2 and GDPR are Driving Innovation in Europe
May 14, 2019
Paris, France
Nandan Mer – President, Mastercard Japan
Personalized Card Linked Offers - Driving Loyalty Intelligently
February 7, 2017
Tokyo, Japan
Kirsty Rankin – SVP, Global Group Head, MasterCard Loyalty
Leveraging the Connected Home as a New Commerce Platform
October 13, 2016
Pádraig Corcoran , Vice President Core Products, MasterCard
Cross Border Card-Linked Offers: Opportunity for Banks and Merch
June 16, 2016
John MacKinnon, Head of Loyalty Solutions
Case Studies in Personalized Card-Linked Offers
May 18, 2016
Glenn Bowles, Regional Lead, Asia Pacific, Merchant Value Proposition
Keynote - Linking Digital & Customer Loyalty
April 19, 2016
David Galvan, Vice President
Collaboration in the New Age of Digital Commerce
February 9, 2016
Jakub Piotrowski, Chief Revenue Officer / Head of Customer Engagement
Using Financial Data to Drive Consumer Engagement and Loyalty
March 20, 2018
London, UK
Kristjan Kristjansson, VP Marketing Products & Icelandic Business
Keynote: Tailored Card-Linked Marketing
June 16, 2016
Alex Johnson, Senior Analyst
Panel – Card-Linking 10 Years From Now: A Glimpse Into The Future
September 22, 2015
Gilles Nectoux CEO
Enabling Retailers to Recruit and Retain Through Performance Marketing
May 14, 2019
Paris, France
Steve Sirich, General Manager, Bing Ads Marketing
Power of AI in Digital Marketing
September 12, 2018
Shanghai, China
Neal Bernstein, General Manager, Microsoft Earn
Microsoft Lessons Learned About Customers Engagement and Card-linking
April 26, 2016
Erik Jorgensen, GM of Monetization and Will White, Director of Payments
Keynote – Microsoft Perspectives on Card-linking, Wallets and Future of Payments
September 22, 2015
Bob Bejan, VP North America Advertising Sales and Marketing
The Future of Digital Advertising
April 28, 2015
Erik Jorgensen, GM of Monetization
Perspective and Predictions of the Card Linked Industry
April 28, 2015
Frank Torres, Senior Director of Policy
Consumer Data: Giving Customers Choice and Control
October 23, 2019
Jon Carder, Founder, CEO
Scaling the CLO Industry to $10 Billion in Sales at Merchants By 2020
February 9, 2016
Tokyo, Japan
Jon Carder, Founder, CEO
Game Changer CLO Tracking of On-line Ads to Off-Line Spend
April 1, 2015
Jon Carder, Founder, CEO
Monetizing Card-linked Offers Case Studies, Tactics, and Strategies
February 24, 2015
Mehmet Sezgin, CEO
Cardlinx West Seattle
October 16, 2018
Seattle, WA
Sanjeev Chib CPA, CA
Using Payment Data For Merchant Advantage
November 6, 2019
Toronto, Canada
Tiffany Black, Commerce Business Development
Keynote – The New Age of Social Commerce
September 22, 2015
Gilles Nectoux – CEO
New Digital Marketing Techniques Emerge After The Virus
June 30, 2020
via Zoom
Terry McMullen, Co-Founder and CEO
Loyalty and Offers in Real Time
June 11, 2019
Bruce Sattley, Senior Vice President of Product Management
Marketing on the Mobile Phone: Card-Linked Offers
April 26, 2016
Erin Warren, General Manager, Rakuten Card Linked Offer Network
Redesigning the Shopping Experience
March 12, 2019
San Francisco, CA
Ken Hirschman – VP Strategic Alliances
From Online To Offline: The New Age of Digital Commerce
February 7, 2017
Tokyo, Japan
Ken Hirschman – VP Strategic Alliances
From Online To Offline: The New Age of In-Store Offers
October 13, 2016
Tokyo, Japan
Taro Miyazaki, Assistant Manager Payment Strategy Office
Rakuten FinTech
June 11, 2019
Tokyo, Japan
Jennifer Medeiros, Director of Strategic Partnerships
Driving Merchant Digital Loyalty With CLO
November 6, 2019
Toronto, Canada
Darby Sieben, Head of Ampli | Anthony Chan, Sr Director
The Future of Canadian Loyalty – Data Driven
November 6, 2019
Toronto, Canada
Doo Lee, EVP, Chief Marketing and Analytics Officer
Keynote
April 14, 2016
Marc Keller – Head of FI Strategy and Partnerships
Mobile Commerce and The Internet Of Commerce Things
April 26, 2017
Sang Ahn – CCO
Internet Of Commerce Things
October 13, 2016
Will Graylin, CEO
The Future of Mobile Wallets and Offers
April 26, 2016
Ashoke Dutt – CEO
Interoperability – Taming the Data Beast to Drive Commerce Innovation
October 13, 2016
Ted Fifelski – Co-Founder & President
How Universal Value Locators Will Change the Future of Adaptive Commerce
October 13, 2016
Dave Morgan, CEO
TV’s Increased Relevance In Digital 2016
February 9, 2016
Jill Moser – Director Strategic Partnerships
Retail in the Age of Artificial Intelligence & Commerce Bots
September 12, 2017
Dave Morgan, CEO
Using Purchase Data to Target and Attribute TV Ads
April 28, 2015
Julie Galvin, CMO
The New Workforce is Challenging the Old – and so should we
March 7, 2017
Jonathan Dyke, Co-Founder and Executive Chairman
Using Data to Drive in-store Purchases and Omnichannel Loyalty
October 16, 2018
Seattle, WA
Conor Ryan Co-founder and CIO
Make Social Your Best O2O Channel
March 12, 2019
San Francisco, CA
Kazunori Okuyama, Senior Managing Director
Case Study of Kokoiko! and Next Challenge
September 5, 2018
Shanghai, China
Toru Kawahigashi, Managing Director, Sumitomo Mitsui Card Co., Ltd
Growth of CLO in Japan
February 6, 2018
Tokyo, Japan
Ken Kubo, President
From Cost-Center to Driving Revenue; Using Payments and Card-linking for Competitive Advantage
February 7, 2017
Tokyo, Japan
Vasiliy Kuznetsov, Managing Partner
Opportunities and Challenges of Card-Linked Marketing
June 28, 2017
Zurich, Switzerland
Vasiliy Kuznetsov, Managing Partner
Keynote: Card-Linking in Russia
June 16, 2016
Ed Puckhaber – President
Card-Linking and Travel
October 13, 2016
Marc Ellis, CEO, Thanks Again
Cross Border Loyalty Coalitions and Card-Linking
June 11, 2015
Gaurang (G-Man) Maniar, Senior Director of Marketing
Attracting New Customers in the Crowded Retail Marketplace
October 16, 2018
Seattle, WA
Paul Siegfried Senior Vice President
The Importance of Card Credit Line Changes
March 12, 2019
San Francisco, CA
Paul Siegfried, SVP, Financial Services
AI’s Role in Fraud Detection In O2O Commerce
April 9, 2018
San Diego, CA
Shirish Arashanapalli – CEO & Founder
Social Influencing and Contextual Card-Linked Offers
October 13, 2016
Jeff Mankoff, CEO
Retailers - The Card-Linking Hub
March 7, 2017
Dallas, TX
Imran Hajimusa – VP Business & Technology
Mobile Commerce and Security of Things
March 7, 2017
Dallas, TX
James J. Ward, Managing Partner and Christian Ward, Chief Data Officer
How to Use Data Corporate Partnerships to your Advantage
March 12, 2019
San Francisco, CA
Marushka Bland, Director, Payments Marketing
Beyond Volume: Card-Linking and Customer Engagement
February 2, 2016
Chris Jensen, Head of Payments Marketing
Card-linking Best Practices and Opportunities
April 28, 2015
Yuanbo (Bo) Wang, CEO & Co-Founder
Curated Content and Digital Payment for Experience-Driven Millennials
September 5, 2018
Shanghai, China